The Future: Paving the Road Ahead for NBA Live Mobile: Understanding mobile as a medium for games and sports, and a proposal for an NBA gaming product.The Present: Where NBA Live is Falling Short: A case study of NBA Live Mobile using two other titles (Madden Mobile and NBA 2K17) to understand where NBA Live Mobile is falling short and not winning.The Past: The EA Sports Mobile Playbook: Why EA wanted to re-use its winning playbook from Madden Mobile, and the 5 pillars of that playbook.“There’s tons of people here with their laptops just working away ferociously, the same as they would at home, because they’ve got no service at home,” said customer Ken Rosenstein.In my analysis, I will deconstruct Past, Present, and Future of NBA Live Mobile in an attempt to explain the decisions made in creating this product and where I believe it needs to go in the future in order to win. Toronto residents crowded into and around a midtown Starbucks coffee shop offering free wifi on a network unaffected by the outage. Tim Hortons did not immediately respond to a request for comment on the impact on its business. In Ottawa’s downtown core on Friday, cafes including Tim Hortons were not accepting debit and credit cards, and turning away customers who did not have cash. In April last year, thousands of its customers reported intermittent interruptions to wireless voice and data services for several hours before the company was able to restore full operations to its network. It was the second major outage for Rogers in a little more than a year. “We expressed how important it is that this matter be resolved as soon as possible and for the company to provide prompt and clear communication directly to those impacted,” he tweeted. Toronto-Dominion Bank said it was facing system issues with Interac e-Transfer service.īank Of Montreal said the outage was affecting financial institutions, toll-free numbers as well as transactions, while Royal Bank of Canada said its ATM and online banking services were affected.Ĭanada’s industry minister, François-Philippe Champagne, said his team has been in contact with the company. Interac, which operates an email money transfer service used by several Canadian banks, said the outage was affecting its services. The nationwide outage resulted in some callers facing difficulty reaching emergency services via 911 calls, police across Canada said, including Ottawa and Toronto, its largest city. The reports dropped to around 8,000 by 11.30am ET. “Today’s outage illustrates the need for more independent competition that will drive more network investment so outages are far less likely,” said Anthony Lacavera, managing director of Globealive, an investment firm that had bid for a wireless provider involved in the Rogers/Shaw deal.ĭowndetector, which tracks outages by collating status reports from a number of sources, showed reports of outages starting from 4.30am ET, topping off at more than 20,000 users by 7am ET. The company, which has about 10 million wireless subscribers and 2.25 million retail internet subscribers, is the leading service provider in Ontario, and along with BCE and Telus, controls 90% of the market share in Canada.Įarlier this year, Canada’s competition bureau blocked Rogers’ attempt to take over rival Shaw Communications in a C$20bn deal, saying it would hamper competition in a country where telecom rates are some of the highest in the world.
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